News &
Perspectives
- news
Our Very Own Olivia Hogan is a B&T 30 under 30 WINNER!
Growing up on a farm gave Razorfish's Olivia Hogan a deep appreciation for hard work, innovation, and community. This hard work has paid off with Olivia being announced as a winner of the B&T 30 under 30 awards in the agency sales / account management categy.
- news
Publicis Groupe Announces Relaunch of Performics Mercerbell to Razorfish
Publicis Groupe ANZ CEO Michael Rebelo announced the return of the Razorfish brand to the Australian market, with the relaunch and rebrand of Performics Mercerbell to Razorfish.
- news
Razorfish Study Finds 52% of Gen Z Gamers Feel More Like Themselves in the Metaverse than in Real Life
The Razorfish study, titled “The Metaverse: What Gaming Today Teaches Us About the Metaverse Tomorrow,” and conducted with VICE Media Group, reveals that the majority of Gen Z welcomes brands in the metaverse, creating opportunities for marketers that get it right.
- perspectives
Top Trends in 2022 for Financial Services Marketers
A tsunami of cultural and social changes are affecting the financial services industry. As we partner with clients in this competitive space, we're keeping a close eye on shifting lifestyle priorities, social media power players, and everything in between. Here are five trends we're observing and why they should matter to every financial marketer.
- perspectives
How should you take advantage of the new Twitter products and features?
Twitter has quietly been launching new features to continue it's evolution to help customers, creators and brands monetize and stay safe. What does it mean for your brand?
- perspectives
NFTs & Digital Ownership: Who Owns the Internet?
The artist known as Beeple recently set a record for selling a NFT-minted digital artwork for $69 Million. Curious how NFTs could affect digital content and social commerce? We are.
- perspectives
Time For Your Brand to Join the Clubhouse Craze?
Thought about how to use the new drop-in audio platform, Clubhouse, for your brand? Here's what to consider.
- perspectives
The Anti-Social Social Platform
Many consumers have had enough of over-produced, all-too-prefect Instagram. Now, many photo lovers have found an answer.